Repurposing an existing structure in architecture generally signals good news for the environment. When it comes to hotels, where architects get to celebrate, rediscover and reinterpret a building’s story, it also means creating added value for discerning guests in search of engaging and unique hotel experiences.
Adaptive reuse is quickly becoming common practice in architecture and construction. After all, the most sustainable building is the one that already exists. Hotels offer creative architects the chance to conjure up unique hospitality concepts within existing structures.
In Tel Aviv, designers from Yaron Tal Studio and architect Assaf Solomon have converted a 1950s office building into The Vera Hotel. While the exterior was painstakingly renovated, much of the interior was left purposefully raw and uncovered, complemented with high-quality surface materials and panelling. The interior was furnished using pieces by local designers and brands, with more eclectic, varied furnishing used in common areas, while bedrooms are decorated using more understated pieces and a pared-down colour palette.
Yaron Tal Studio and Assaf Solomon’s The Vera Hotel is an old modernist office building converted into a boutique hotel, keeping some of the building’s characteristic rough finishes in the interiors.